Tom Cruise in “High Gun: Maverick”
This weekend Tom Cruise has an opportunity to do one thing he is by no means finished earlier than — open a movie to greater than $100 million on the home field workplace.
The prolific actor, who has made a reputation for himself as a fearless stuntman, has generated greater than $4.2 billion on the home field workplace since 1981 however has by no means had a movie open to greater than $65 million.
After a number of pandemic-related delays, Paramount’s “High Gun: Maverick” arrives in theaters this weekend with a 97% “Contemporary” score from Rotten Tomatoes and powerful presale tickets.
“At this level, I am seeing little or no cause to not anticipate a home opening weekend effectively over $100 million, a mark that the movie will most likely attain in its first three days,” mentioned Shawn Robbins, chief analyst at BoxOffice.com. “We’re not simply speaking a few new profession greatest for Mr. Cruise, but in addition doubtlessly some Memorial Day weekend information that could be taking place.”
Robbins famous that there’s a lot of pent-up demand for “High Gun: Maverick.” Not solely was it delayed a number of occasions attributable to Covid, however robust phrase of mouth from critics has generated renewed curiosity within the sequel to the 1986 unique, a pop-culture touchstone.
Field-office analysts presently foresee a home opening of between $98 million and $125 million for the movie.
Even when the movie doesn’t attain $100 million, it’s nonetheless anticipated to turn out to be Cruise’s highest opening weekend domestically. His present report is 2005’s “Warfare of the Worlds,” which snared $64.8 million, in accordance with information from Comscore.
“We are able to principally chalk that odd factoid as much as the truth that Tom Cruise has not often connected himself to blockbuster franchises commanding front-loaded debuts,” mentioned Robbins. “The vast majority of his films are constructed round star energy and phrase of mouth producing lengthy field workplace legs in a method that is not on the forefront of the trade’s mindset anymore.”
Robbins added that Cruise would not typically make sequels to films. The exception being the Mission: Unimaginable franchise and a second Jack Reacher movie in 2016. “Mission: Unimaginable – Fallout,” which was launched in 2018, is Cruise’s highest-grossing movie, making $220 million domestically and $791.1 million globally. “Mission: Unimaginable – Lifeless Reckoning Half One” is about to be launched subsequent 12 months.
Moreover, $100 million box-office debuts have solely turn out to be commonplace within the final decade, as ticket costs have risen considerably and fan-driven franchises corresponding to Marvel and DC have enticed moviegoers to indicate up on opening weekend in droves. This 12 months alone, because the movie show trade tries to regain its legs after two years of pandemic restrictions, Warner Bros.’ “The Batman” and Disney’s “Physician Unusual within the Multiverse of Insanity” opened at over $100 million.
Cruise’s legacy on the field workplace is about longevity, mentioned Paul Dergarabedian, senior media analyst at Comscore.
“As one of many few stars who has constructed a profession out of the long-term playability of his movies, Cruise has modified the foundations by not chasing the a lot coveted $100 million opening weekend, however quite the general drawing energy of his movies over the lengthy haul,” he mentioned.
“To that finish he has spent the final decade collaborating with nice inventive companions to provide among the most entertaining films to ever hit the multiplex,” Dergarabedian added.
Practically half of Cruise’s 43 movies have earned greater than $100 million complete throughout their runs on the home field workplace. His films have generated greater than $10.3 billion in ticket gross sales globally over the past 4 a long time.
“As a film producer Cruise understands the sensible dynamics of robust field workplace outcomes, however he is also plugged into the emotional connection that followers have with the visceral and cinematic energy that solely films on the massive display can ship significantly for his action-oriented movies,” Dergarabedian mentioned.
Disclosure: Comcast is the mother or father firm of NBCUniversal and CNBC. NBCUniversal owns Rotten Tomatoes.